Toyota has officially unveiled the pricing for its inaugural Tacoma Hybrid, marking a significant step in the model’s evolution with its first major redesign in nearly two decades. The 2024 Toyota Tacoma lineup introduces a hybrid option, promising more power and enhanced efficiency, starting at $47,795 for the TRD Sport model and scaling up to $65,395 for the high-end TRD Pro.
The introduction of the hybrid models comes with a premium, with prices ranging from $3,700 to $6,900 over their gasoline counterparts. This surcharge reflects the inclusion of Toyota’s potent i-Force Max powertrain. The new engine delivers a robust 326 horsepower and 465 pound-feet of torque, a substantial increase over the 228 horsepower and 278 pound-feet offered by the non-hybrid models.
At the entry level, the 2024 Toyota Tacoma TRD Sport Hybrid commands the highest premium, costing $6,900 more than the gasoline version, setting a new baseline for hybrid pricing within the lineup at $47,795. Conversely, the TRD Off-Road model represents a more moderate price increase at $4,800 above the non-hybrid, priced at $48,085. It features 17-inch wheels and a composite front skid plate for enhanced off-road capability.
For those looking for luxury along with performance, the 2024 Toyota Tacoma Limited trim hybrid is available for $57,295, which is $3,700 more than the standard version, offering additional interior enhancements.
The pinnacle of the Tacoma range includes the Trailhunter and TRD Pro models, priced at $64,395 and $65,395 respectively. These models not only boast superior performance capabilities but also come equipped with exclusive features like a unique suspension system, underbody cladding, and specialized R/T tires. Standing 2.0 inches taller and 3.0 inches wider than the four-wheel-drive SR5 crew-cab model, these top-tier versions justify their price with a significant inclusion of advanced technology and substantial upgrades to both performance and durability.
As Toyota rolls out these sophisticated hybrids, the Tacoma is set to redefine expectations in the pickup truck category, combining traditional toughness with modern technology and sustainability. This blend of innovation and legacy is poised to attract both loyal fans and new customers eager to experience a greener, more powerful version of this beloved truck.