In the United Arab Emirates, Al-Futtaim, Toyota dealership, has introduced the latest Toyota Crown, marking the 16th generation of this prestigious vehicle. This highly anticipated flagship car is set to captivate and excite car enthusiasts in the UAE with its distinctive blend of striking design, impressive speed, and luxurious comfort. The All-New Toyota Crown has been meticulously crafted to deliver an intuitive driving experience that surpasses expectations, setting a new standard of excellence in the premium category across the country.
Originally introduced in 1955 as the “Toyopet Crown,” the Crown marked Toyota’s inaugural venture into mass production of passenger vehicles and quickly established itself as a distinguished premium sedan in Japan. Notably, it became the first Japanese sedan to make its way to the Middle East in 1960, and its presence continued until 2000 when it was last sold in the region.
Throughout its 15 generations, the Crown has consistently been at the forefront of pioneering technology. In the case of the latest iteration, Toyota’s product planning, design, and engineering teams collaborated closely to envision a new era for the Crown.
As a result, the Toyota Crown has undergone a complete transformation, breaking free from traditional sedan concepts and ushering in a new era. The design decisions push boundaries, incorporating elements like striking large-diameter wheels to enhance the car’s powerful aesthetics, a raised hip point for effortless entry and exit, and an interior meticulously crafted to provide a comfortable and welcoming atmosphere.
The exterior of the All-New Toyota Crown showcases an elegant and contemporary design that embodies simplicity and high-quality craftsmanship. Its sharp front design, slender headlights, and prominent grille create a visually captivating presence. The elongated rear lights not only enhance the width of the vehicle but also add a touch of luxury. Inside the Crown, meticulous attention to detail is evident, offering a refined experience with comfortable seating and intuitive controls. Personalization is made possible with a selection of seven exterior colors and stylish interior options. The inclusion of 21-inch machine finished black aluminum wheels further elevates the vehicle’s luxurious allure.
The new Toyota Crown’s cabin is a blend of style, luxury, and convenience. It features a 12.3-inch touchscreen, customizable TFT colour meter, HUD, dual-zone air conditioning, JBL sound system, panoramic roof, power-adjustable seats, and rear seat USB ports. Charging options include wireless Qi charger, USB ports, and a hands-free trunk. Regarding safety features, the all-new Toyota Crown prioritizes safety with its advanced Toyota Safety Sense system. It includes features like Pre-Collision System, Dynamic Radar Cruise Control, Lane Departure Alert, and Safe Exit Assist. The Crown also offers various safety technologies such as airbags, Vehicle Stability Control, Blind Spot Monitor, and Rear Cross-Traffic Alert.
The powertrain of the Toyota Crown showcases an exclusive Hybrid Turbo system, which merges a front electric motor with a 2.4L turbo engine and a six-speed automatic transmission. With the rear wheel eAxle, power is distributed to all wheels, resulting in an exhilarating drive with 345hp, 550Nm of torque, and impressive fuel efficiency of 18.0km/l. The Crown offers the flexibility to run on electric power alone or a combination of petrol and electric power, eliminating the need for external charging. Advanced technologies are integrated to ensure a smooth and conventional driving experience.
