To celebrate 30 years of Ferrari’s presence in the Middle East, the Italian automaker unveiled six specially customized Ferrari 296 GTBs. These bespoke models debuted during the prestigious Casa Ferrari Abu Dhabi event, held alongside the Abu Dhabi Formula One Grand Prix from December 6 to 8, 2024. Each of these exclusive vehicles pays tribute to the Gulf Cooperation Council (GCC) countries, reflecting their unique culture and heritage.
Distinctive Customization and Design
Ferrari’s Special Equipment and Colour & Trim departments collaborated to create these one-of-a-kind vehicles, each tailored to represent a specific Gulf nation: the UAE, Saudi Arabia, Kuwait, Qatar, Bahrain, and Oman. These models showcase Ferrari’s dedication to craftsmanship, with intricate details that highlight the individuality of each country.
The cars feature a unique palette of metallic colors, paired with the innovative “Arabian Golden Sheen” matte finish. This shimmering shade, inspired by sunlight reflecting on desert sands, enhances the roof, rims, and spoiler. Additionally, the name of each country is elegantly inscribed in Arabic calligraphy on the engine cover, blending tradition with modern luxury.
Unique Exterior Colors Representing Gulf Nations
- United Arab Emirates: A pearlescent white symbolizes the UAE’s pearl diving heritage, reflecting purity and maritime tradition.
- Saudi Arabia: A vibrant green inspired by lush oases, representing life, growth, and resilience in the desert.
- Kuwait: A rich metallic brown that reflects Kuwait’s natural landscapes, symbolizing warmth and timeless elegance.
- Qatar: A bold deep red embodies the strength, pride, and enduring spirit of Qatar’s people.
- Bahrain: A striking metallic black with gold accents, evoking the mystery and beauty of Bahrain’s starry nights.
- Oman: A deep metallic blue mirrors Oman’s serene seas and coastlines, capturing tranquility and natural wonder.
Luxurious Interiors and Attention to Detail
Inside, the cabins are adorned with Beige Honolulu leather and Gold Metallic leather accents. The seats and lower door panels feature diamond stitching, combining sportiness with elegance. The Prancing Horse logo is embroidered with glossy gold thread, while the Satin Gold gearshift gate in the central tunnel adds a sophisticated touch. For the first time, the front luggage compartment is upholstered in leather, emphasizing luxury and attention to detail.
Ferrari Middle East’s General Manager, Giorgio Turri, described these cars as a celebration of Ferrari’s enduring relationship with the region. He expressed optimism for Ferrari’s future in the Middle East, emphasizing shared values of innovation, creativity, and the pursuit of excellence.
This milestone not only honors Ferrari’s past 30 years but also signals a bright future in this dynamic region.
