While regular servicing, gentle driving, and routine checks can help reduce maintenance expenses, some costs are simply out of the driver’s control. One of the most important — and often overlooked — factors is the brand of the car itself. Certain manufacturers consistently offer lower long-term maintenance costs, while others, especially in the luxury segment, are known for being significantly more expensive to keep on the road.
Brand vs. Budget: The Numbers Behind Maintenance Costs
Data shows a striking difference in out-of-pocket maintenance and repair expenses based on brand — a difference that becomes more pronounced over time. According to a Consumer Reports survey, owners were asked how much they spent in the past year on standard upkeep (oil changes, tires, brakes, etc.), excluding collision repairs or inflation-related impacts.
The results paint a clear picture of how maintenance costs can vary dramatically depending on what badge is on the bonnet.
Tesla stands out as the brand with the lowest maintenance and repair costs over a 10-year span. Its all-electric powertrain eliminates many traditional service needs, such as oil changes and complex engine work.
Close behind are Lincoln and Buick, both offering lower costs than virtually every other mainstream or luxury brand — making them smart options for budget-conscious buyers looking for long-term value.
On the opposite end of the spectrum are premium European brands. Land Rover, Porsche, and Mercedes-Benz top the list as the most expensive brands to maintain, with total 10-year costs often surpassing £13,000–£17,000. These vehicles, while desirable in terms of performance and prestige, can become financial burdens over time.
Even within the luxury category, cost variation is significant. Audi and BMW report maintenance figures that are thousands of pounds less over a decade compared to their high-end peers.
First Five Years vs. Next Five Years: The Cost Curve
The data also highlights how costs escalate with vehicle age. The first five years of ownership tend to be relatively light on the wallet, especially with newer models under warranty. But from year six to year 10, the expenses typically rise sharply — especially for brands with higher complexity or limited parts availability.
This means that choosing a brand with a strong long-term maintenance track record doesn’t just save money today — it can dramatically reduce total ownership costs over time.
Why This Matters for Every Driver
For those planning their next purchase, understanding brand-based maintenance trends is more than just trivia — it’s essential financial planning. Opting for a brand with lower repair needs can free up thousands over the life of the car. On the flip side, choosing a prestige brand without budgeting for the long-term costs can lead to serious surprises down the road.
So whether you’re weighing the sleek appeal of a Mercedes or the low-cost practicality of a Toyota, remember: some maintenance costs can’t be avoided — but smart brand selection puts you miles ahead.
