Bentley has unveiled a new collection called the Bespoke Series by Mulliner, a range of special edition models that will be released annually. The series debuts with an initial production run of just 100 units, based on the Continental GT S Coupe and Continental GT S Convertible.
Bentley describes these vehicles as carefully curated limited editions. The new program adopts a seasonal launch strategy aimed at boosting sales while mirroring the approach used by luxury fashion houses.
Although the concept may sound heavily marketing-driven, the company says its designers will analyze emerging cultural trends and anticipate future color preferences.
The first Bespoke Series will be available in only six colors, all of which are completely new shades created exclusively for these special editions. Each car also features a Beluga Black center stripe with a pearl-effect finish.
The models receive gloss black mirror caps and the Blackline specification, which includes a black front grille and matching air intakes.
They also come equipped with 22-inch black wheels featuring self-leveling Bentley “B” center caps, along with animated welcome lighting that activates when the doors are opened.
Inside, the cars feature comfort seats with a unique perforation pattern across the seatbacks, doors, and rear cabin sections. Additional highlights include dark chrome accents, “By Mulliner” seat embroidery, the Bentley Rotating Display, ambient interior lighting, bespoke door sills, and dashboard trim painted to match the exterior body color.
The cabin is further enhanced by Mulliner’s three-tone interior treatment, combining a dedicated accent color with Jet Black leather as the primary shade and Beluga leather as the secondary color.
Each special edition also includes a custom-tailored car cover and Bentley’s High Performance Hybrid powertrain. The system combines a 4.0-liter twin-turbocharged V8 engine, a 25.9 kWh battery pack, and an electric motor.
Total output reaches 671 horsepower and 930 Nm of torque. With this setup, the car accelerates from 0 to 96 km/h (60 mph) in 3.3 seconds, achieves a top speed of 306 km/h (190 mph), and can travel up to 80 km (50 miles) on electric power alone.
