Whether you welcome the electric future or still believe a Ferrari should roar with the sound of a V12, one thing is impossible to ignore: the Ferrari Luce may be the most anticipated Ferrari in years.
The excitement is not only because it will become the first fully electric Ferrari ever built, but also because the project blends Italian performance heritage with design influence from one of the most famous minds in modern technology — a former Apple design legend who helped shape the look of the iPhone.
Ferrari has now added fuel to the anticipation by releasing the first teaser video of the upcoming model, offering a quick yet intriguing glimpse at the electric future of the Prancing Horse.
The teaser lasts only a few seconds, but it reveals enough to spark speculation ahead of the car’s official global debut expected next month.
When Apple Design Meets Ferrari Performance
Perhaps the most fascinating part of the Ferrari Luce is what lies inside the cabin.
According to early reports, the dashboard and digital interface were designed with the involvement of Jony Ive, Apple’s former chief design officer and the creative force behind the iPhone and iPad. His influence suggests Ferrari is aiming for something far beyond raw performance — a new type of user experience inside a supercar.
The Luce itself is expected to take the form of a sporty electric crossover, slightly smaller than the Ferrari Purosangue but still capable of carrying four passengers comfortably.
With a wheelbase measuring 2,959 mm (116.5 inches), the car promises a spacious interior while maintaining Ferrari’s unmistakable performance proportions.
Interestingly, the teaser also hints at an unusually long front hood, something rarely seen on electric cars but very much in line with Ferrari’s traditional design DNA.

A Silent Ferrari With 1,000 Horsepower
Ferrari may be entering the electric era, but the company has no intention of sacrificing performance.
Rumors suggest the Luce will feature four electric motors — two per axle — delivering a combined output of around 1,000 horsepower.
If those figures prove accurate, the electric Ferrari could sprint from 0 to 100 km/h in just 2.5 seconds, placing it firmly among the fastest cars the company has ever produced.
The car will likely ride on a completely new Ferrari-developed platform, using a structural battery integrated into the chassis to reduce weight and improve rigidity. Early estimates suggest a driving range of more than 500 kilometers on a single charge.
A Modern Shape With a Touch of Coupe Elegance
From the early teaser frames, the Ferrari Luce appears to blend crossover practicality with coupe-inspired styling.
The roofline remains relatively flat to preserve interior space, while the rear glass slopes gently downward, giving the car a sleek and dynamic silhouette that sets it apart from anything else currently in Ferrari’s lineup.
ArabGT Perspective
Naming the car “Luce” — meaning “light” in Italian — feels symbolic. Ferrari is stepping into the electric era while trying to keep the soul of the brand alive.
Bringing in Apple’s legendary designer Jony Ive signals that Ferrari is not simply building another electric performance car. Instead, the company appears determined to reimagine the experience of driving a Ferrari in the digital age.
Next month, when the car is finally revealed, we will discover whether this Italian “light” truly illuminates Ferrari’s electric future — or whether enthusiasts will struggle to accept a 1,000-horsepower Ferrari that arrives in silence.





